Effective design communicates the personality and level of professionalism and authenticity of your company. It evokes an emotional and visceral response. It invites. Amplifies. Supports. Leads. Directs. Connects. Engages. It’s the bridge between your company and your customers, between your ideas and making them a reality.
Design involves conscious choices, careful thought, research, exploration, creativity and problem-solving, as well as knowledge of composition, typography, imagery, and color to communicate concepts visually. When done well, it is the quiet partner that brings your project into the spotlight, so it can shine.
As a designer, I draw upon my upbringing in art and my studies in dance and choreography. I help lead the eye of the viewer, so that information can be visually engaging and inviting, purposeful and digestible.
I deeply appreciate good design in all it’s forms: architecture, interiors, gardens, public spaces, clothing, everyday objects, landscapes, and well-done platforms of communication. I love to be around it, touch it, observe it, use it, interact with it, be inspired by it, because it influences the way I see things.
I believe that design should not be a distraction or merely decorative, but an invitation to draw the viewers in and take them on a journey. It’s when the beautiful has been made functional.
Many streams feed the river:
I’ve been teaching yoga for over 20 years, and I’ve been fortunate to join the Naam Yoga teacher training team. This work has taken me to far-flung locations such as China, Mexico City and Prague. The years of experience in this field, both practicing and teaching, allow me to bring positivity and integrity to any project.
"On the side" (Besides being a solo mom-boss) Throughout my life I’ve been feeding my appetite for artistic expression in all realms. For years, I performed with the Oratorio Society of New York at Carnegie Hall and also in Rome, Venice and Paris. Choreography was my emphasis of study in college, and I danced professionally in NYC. I have also performed with a singing trio “Tres Leches” and recorded on a number of a CDs. I always have at least one creative passion project going to help feed the creative fires that I then bring into my professional work.
Renée Skuba has over 20 years of experience working in visual design and publishing, with the first seven of those years in educational and children’s book design and layout. In 2005, she launched her own business to offer a suite of design services to clients—from project and print management to art direction, design, layout and production, as well as digital integrations.
Renée holds a BFA from the University of Utah. She refined her design eye by working as a Studio Manager at a boutique design studio, and with classes through the School of Visual Arts and Noble Desktop in NYC. She continues to hone and refine her skills to adapt to the rapidly changing times.
In addition to heading the business, Renée is a qualified Naam Yoga instructor and Teacher Trainer, and she continues to teach classes and workshops throughout NYC and beyond.
Renee Skuba Design is WBE-certified.
Robert Danes Design
Rona Schneider Prints
Balancing the Executive Life (BEL)
Janet Dailey Reflexology and Yoga
Workman Publishing (freelance/onsite)
Bronx Community College/Future Now
CUNY & NYC Office of Emergency Management
CUNY & Department of Labor
New York Immigration Coalition
NYC/Mayor’s Office of Immigrant Affairs
Support Center for Nonprofit Management
ArtTable – New York City
Annual Luncheon Invitations, Print Collateral, 25th Anniversary/Gala materials and book
Barbara Nitke Photography – New York City
Website, promotional and holiday cards, stationery
Cultural Communications – New York City
Design for their clients: brochures, art books, print collateral, websites
Destination Spain/Exclusively Spain – New York City
High-end travel brochure; stationery and business cards, poster, design insignia
Robert Danes – New York City
Fashion designer. Created look-book.
Rona Schneider Prints – Brooklyn, NY www.ronaschneiderprints.com
Artbook (Catalogue de Raisonné) Stephen Parrish: The Etchings
Balancing the Executive Life (BEL) – New York City www.balancingexec.com
Brochures, Business Cards, Materials for corporate workshops: workbooks, quick-look cards
Cura Personalis Cuisine – New York City Website design
Janet Dailey Reflexology and Yoga – New York City www.daileyreflexology.com
Website design; refine logo and ID; email templates
Naam Yoga LA – Santa Monica, CA (formerly Universal Force Healing Center) – www.naamyoga.com Design consultation and promotional materials
Rootlight, Inc. – New York City – www.rootlight.com
Logos; design and layout of 5 books; CD and DVD packaging
Samudaya (yoga, healing and community) – New York City www.wesamudaya.com
Logo, postcards, business cards, and Branding Style Guide
Seed of Health – New York City – www.theseedofhealth.com
Design consultation, promotional postcards, email templates
Yama’s Herbs for Dr. Yamaguchi – New York City www.yamasherbs.com
Reputation Communications – New York City www.reputation-communications.com Website design and consultation; ppt presentations; social media assets (LinkedIn, Tumblr, Facebook, Twitter, etc); promotional print materials; guide to Online Reputation Managment; create charts and establish process guides. Numerous miscellaneous design projects and web graphics. Online research and analysis.
Workman Publishing – New York City (freelance/onsite) Promotional materials for print and electronic use in the marketing department for numerous best-selling trade publications
Bronx Community College/Future Now – New York City www.bcc.cuny.edu/Future-Now 32-page Peer Mentor Toolkit
CUNY & NYC Office of Emergency Management – New York City Fanzine, Study Guides, Poster and Palmcards, Study Materials for the emmy-award winning TV series We Are New York
CUNY & Department of Labor – New York City Design and layout of 650-page HSE Curriculum Framework, including graphics, tables, and art.
Friends of Naam Yoga/NYC (fnynyc) – New York City Logo development and design
Literacy Partners – New York City www.literacypartners.org 40th Anniversary Gala materials (invite, rsvp, forms, envelopes, journal); annual report; quarterly newsletter
Let Love Lead Logo design
New York Immigration Coalition – New York City www.thenyic.org Booklet: Immigrants Guide to College
NYC/Mayor’s Office of Immigrant Affairs – New York City Brochure cover for Immigrants Women Leaders Fellowship
Support Center for Nonprofit Management – New York City www.supportcenteronline.org Website design updates, brochures, email templates, signage
Adorn Gemstones and Jewelry Design – New York City Logo and promotional materials
IVE Press – New York City – www.ivepress.org Book cover design; journal cover; brochures
Just Add Wendy / Lilypad Light – New York City www.justaddwendy.com / www.lilypadlight.com Logo development and design
J.Skuba Custom Landscapes – Chicago, Illinois www.jskubacustomlandscapes.com • website
Rooware environmentally friendly wares for children – Brooklyn, NY – www.rooware.com • Trade show design, package design
T. J. Cahill (Author), Agostino von Hassell (Contributor) Book covers In the Land of the Chalice Maker; War Horse Heaven
René Collins; Jules Abraham/Naam Jam; Alice James; Marfil Delgado; Tres Leches; Rootlight; Viva la Musica! Canta y Baila; Gio Moretti